2017 Agorà award: Menz&Gasser wins plaudits for design and sustainability

Menz&Gasser has won the Agorà award for the best POP product, with our MENZ & GASSER FRUIT JAM DISPLAY for the Ho.Re.Ca. world. The Agorà award was established in Sicily in 1986 by the Club Dirigenti Marketing (marketing managers’ club) to reward and encourage good advertising and marketing communication. This year drew 116 creative entries, from advertising campaigns to communication projects, and the Menz&Gasser eco display unit came out on top in the POP product category.

The product combines a light, sensuous, harmonious design with sustainable materials, in the form of the company’s re-used EPAL pallets, which were recycled and treated with beeswax. The end result is a unique display unit for jams that embodies Menz&Gasser’s commitment to customer satisfaction and protecting the environment.

It was made by Avanguardia, a social cooperative specializing in working with recycled wood.